Governor hails Smeda e-commerce initiatives

Sindh Governor Imran Ismail on Friday said that the Small and Medium Enterprises Development Authority (Smeda) initiatives for developing e-commerce sector in Pakistan could create a number of new jobs and a vast room for export promotion through global e-commerce platforms like Amazon.

He was addressing a signing ceremony of a memorandum of understanding (MoU) between Smeda and a leading e-commerce company, The Extreme Commerce, held at Governor House on Friday.

The Sindh governor congratulated the government of Pakistan for the initiative and appreciated the Ministry of Industries and Production for focusing special attention through Smeda on enabling local SMEs to take benefit from global trade opportunities available on Amazon.

He said that Smeda had planned to take special initiatives to develop e-commerce as a full-fledged sector.

CEO of Smeda Hashim Raza disclosed that the organisation was going to launch a sustainable programme for enhancing access of SMEs to world markets through Amazon and other leading platforms also.

“We are going to take all leading firms supporting E-commerce into loop to enable SMEs of Pakistan for availing the highest benefits out of the government of Pakistan’s official arrangement with Amazon. The first memorandum of understanding signed with Extreme Commerce is focused on skills development and capacity building of SMEs on e-commerce,” he added.

CEO of Extreme Commerce Sunny Ali in his address said that the MoU with Smeda would empower SMEs to get started for selling their products and services on Amazon and also on other similar platforms. Both the organisations will take collaborative initiatives for providing SMEs with the necessary education and training to digitise their business for reaching out to more customers in the world markets without making huge expenditures on travelling abroad.

Later, CEO of Smeda and CEO of Extreme Commerce signed the MOU.